PEARL International, Bangladesh and Adjavis Venture Ltd., India, come together to launch LAYER’R range of fragrances in Bangladesh.
The LAYER’R range includes deodorant sprays and perfumes for men and women, LAYER’R SHOT, a new unique range of Body Sprays for men and LAYER’R WOTTAGIRL body splash for women. These exceptional products are being launched in Bangladesh by an Indian company for the very first time.
Adjavis Venture Ltd. (AVL), promoted by Mr. Devendra N. Patel, started its operations in India in 2013 with the Nation-wide launch of LAYER’R deos and perfumes.
Mr. Patel has over 2 decades of experience in the field of FMCG and OTC products. As the CEO and MD of the erstwhile Paras Pharmaceuticals Ltd., he has launched many a successful brand worldwide.
Several of these brands have become household names across many. These include: MOOV Pain Relieving Cream, Krack Heel Care Cream, D’Cold Cold Tablets, DermiCool Cooling Prickly Heat Powder, ItchGuard Itch Relieving Cream, Livon Hair Serum, SetWet Deodorants and Hair Styling Gels and Recova Anti-aging Cream.
Pearl International, a company with over a decade of experience in the distribution and marketing of world class cosmetic products in the entire Bangladesh territory, has joined hands with Adjavis Venture Ltd. to launch LAYER’R brands in Bangladesh.
Pearl International is promoted by a team of partners and is located in Dhaka. It specializes in the import and marketing of quality cosmetic products from various countries. Pearl International has a strong marketing network and team to cater to all classes of people across categories. AVL and Pearl together, plan for LAYER’R to make its presence felt in the entire general and retail market, pharmacies, high-end stores, hyper markets and super stores.
Pearl International will be AVL’s distribution partner for entire Bangladesh.
Pearl International shall work in partnership with their distributors countrywide and cover a very large number of retail and wholesale outlets throughout the Bangladesh market.
Adjavis Venture Ltd., (AVL) product range consists of:
LAYER’R Deodorant Spray for Men includes The Grey and the Black Ranges. Available in 150ml cans, the Grey range includes 3 scintillating fragrances called V, VII and IX. The Black range has three refreshing fragrances called 18, 21 and 25.
LAYER’R Women’s ranges of body deodorants have 3 captivating variants called Gliss, Vive & Dew which are available in 120 ml cans.
The LAYER’R Fine Fragrance range includes 2 variants for Men in 80 ml pack sizes, called Classic and Royale and 150 ml pack size for Women called Nchant & Evoke.
LAYER’R Wottagirl is a new unique range of Body Splash for Women. It is available in 135 ml see-through bottles and includes Silver and Gold Series.
The LAYER’R Wottagirl Silver Series has 4 fragrances – Mystic Island, Secret Crush, Vanilla Twist and Fresh Citrus, while the Gold Series has 2 fragrances – Crimson Chic and Emerald Fusion.
A unique range of Body Sprays for Men, LAYER’R SHOT is available in see through 135 ml bottles and has 6 masculine fragrances – Power Play, Deep Desire, Royal Jade, Red Stallion, Blue Blaze and Smokin Hot.
LAYER’R Deodorant Spray for Men includes The Grey and the Black Ranges. Available in 150ml cans, the Grey range includes 3 scintillating fragrances called V, VII and IX. The Black range has three refreshing fragrances called 18, 21 and 25.
LAYER’R Women’s ranges of body deodorants have 3 captivating variants called Gliss, Vive & Dew which are available in 120 ml cans.
The LAYER’R Fine Fragrance range includes 2 variants for Men in 80 ml pack sizes, called Classic and Royale and 150 ml pack size for Women called Nchant & Evoke.
LAYER’R Wottagirl is a new unique range of Body Splash for Women. It is available in 135 ml see-through bottles and includes Silver and Gold Series.
The LAYER’R Wottagirl Silver Series has 4 fragrances – Mystic Island, Secret Crush, Vanilla Twist and Fresh Citrus, while the Gold Series has 2 fragrances – Crimson Chic and Emerald Fusion.
Each LAYER’R fragrance is an exhilarating mix of class and trendsetting style and sure to be a hit with men and women alike. AVL and Pearl International, in the months to come, will together launch many more high quality products and brands to cater to the Bangladesh market and write a whole new chapter in the future of the country’s retail segment.
